Read the Digital CX Trends You Can’t Ignore by CCW and sponsored by Twilio to learn what’s hype and what’s here to stay amidst a quickly-evolving customer experience landscape.
Consumers increasingly expect efficient, personalized interactions from brands, or they’ll take their loyalty elsewhere. According to Twilio’s Twilio’s 2023 State of Customer Engagement Report, 75% of Gen Z consumers will quit a brand if their experience isn’t personalized. In this quickly evolving world of consumer expectation and CX technology, how do you provide contextual, seamless, customer-centric journeys without spending considerable resources?