Future proofing retail: Embracing unified commerce

Today’s retailers need to adapt to stay ahead. In this report, EY explores how brands are creating a competitive edge by moving to a unified commerce strategy enabled by technologies like Shopify POS.

The future of commerce is unified
  • Retail is constantly changing:The democratization of retail technology is creating unprecedented competition—and customer expectations—in retail.
  • Technology is the differentiator: Investing in the right technology can be the difference between getting ahead and falling behind.
  • Competitive brands are adapting: A unified commerce operating system delivers both point of sale and ecommerce technology to cut costs, streamline operations, and accelerate growth.

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