This report provides a comprehensive analysis of the evolving consumer goods (CG) landscape, based on insights from 1,500 industry decision-makers worldwide. It highlights three key themes shaping the industry: the drive for efficient growth amidst economic uncertainty, the prioritization of digital engagement to connect with modern consumers, and the increasing complexity of data management as companies collect information from an ever-growing number of sources. The report explores how CG companies are leveraging digital strategies, direct-to-consumer models, and AI-driven analytics to optimize retail execution and enhance customer relationships.
Want to stay ahead in the evolving CG landscape? Download the full report to uncover key strategies and actionable insights.
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